In September 2019, Tripp Umbach was retained by the Western Pennsylvania Conservancy to conduct a tourism study in order to quantify the current economic impact associated with Fallingwater on the region as well as projected impacts in 2025 that include assumed increased visitation occurring due to the World Heritage site designation.
Fallingwater was designed in 1935, by renowned American architect Frank Lloyd Wright and is hailed internationally as a masterpiece of 20th century architecture. Today, Fallingwater is open to the public as a museum and surrounded by 5,100 acres of natural land known as the Bear Run Nature Reserve. Since its debut more than 80 years ago, more than six million visitors have toured and experienced Fallingwater.
This report provides Fallingwater as well as the community with essential information to understand and identify the value (both in quantitative and qualitative terms) of tourism, as well as social well-being impacts at the state and regional levels. Fallingwater provides additional, unmeasurable benefits that are not able to be quantified through spending or employment. These benefits include collaborative partnerships, sharing of knowledge through educational offerings, and well-being to those in the community and beyond.
Elegantly stated by a stakeholder, “Fallingwater breaks down the walls to breath in nature, unfolding an organic experience. The tours that are offered are healthy living experience at its finest.”
Read the Pittsburgh Post-Gazette article on Fallingwater’s placement on World Heritage list here.