Market Research Services

Tripp Umbach is a national leader in providing customized market research services to leading organizations in healthcare, higher education, industry and government. Tripp Umbach has a long history of maintaining working relationships with top hospital systems, universities, and corporations. Tripp Umbach frequently works in partnership with regional and national advertising and public relations partner firms. Tripp Umbach is noted for our ability to meet project deadlines while maintaining a strong commitment to quality, innovation, technology, and cost effectiveness. Our reports include concise executive summaries, key findings, and actionable recommendations.

Tripp Umbach is a full-service research organization providing a wide range of services:

  • Survey Research (image, awareness and perception)
    • Telephone
    • Internet
    • Mail
  • Focus Groups
  • Key Informant Interviews
  • Secondary Data Analysis
  • Market Feasibility Analysis
  • Customer & Employee Satisfaction & Loyalty Research

Some of our 500+ clients include:

  • Ford Motor Company
  • Blue Cross Blue Shield
  • 3M
  • Bayer Corporation
  • Mayo Clinic
  • Medtronic
  • PPG
  • MSA
  • Ohio State University
  • Penn State University
  • University of Pennsylvania
  • Carnegie Mellon University
  • Cornell University
  • University of Florida

Tripp Umbach is noted for our ability to meet project deadlines while maintaining a strong commitment to quality, innovation, technology, and cost effectiveness. Our reports include concise executive summaries, key findings, and actionable recommendations.

In addition to market research, Tripp Umbach offers a wide range of customized strategic planning and economic analysis services. Since 1990 Tripp Umbach has completed more than 1,000 assignments for leading clients in healthcare, higher education, government, and industry.